Glossary
CTR
Click-Through Rate -- the percentage of people who see an ad or link and click on it. Calculated as clicks divided by impressions multiplied by 100. A Google Ads CTR above 3% is generally considered strong for search campaigns.
Glossary
Click-Through Rate -- the percentage of people who see an ad or link and click on it. Calculated as clicks divided by impressions multiplied by 100. A Google Ads CTR above 3% is generally considered strong for search campaigns.