Boutique hotels and eco-lodges
Direct-booking strategy: Cloudbeds connected to HubSpot, multi-touch nurture across the long booking cycle, OTA cost recovery.
South Pacific
Manuel Antonio is the postcard. Your marketing has to live up to it.
Manuel Antonio is one of the most photographed places in Costa Rica. The buyer has 50 hotel options open in 50 tabs. We build the marketing stack that turns one of those tabs into a direct booking.
What Manuel Antonio brands need.
Manuel Antonio gets booked 6 to 9 months ahead of arrival. The marketing playbook here is long-cycle: SEO that compounds for the next high season, content that earns links from travel publications, and a CRM that nurtures a guest from the first inquiry through repeat-stay 18 months later.
We build for that timeframe -- not for the quick-turnover bookings Jaco optimizes for, but for the multi-touch, multi-month decisions that drive Manuel Antonio bookings.
Verticals we work with in Manuel Antonio.
Fine-dining and chef-driven restaurants
Reservations, reviews, food-photography production, and a content strategy that travels beyond the canton to the trip-planning audience.
Real estate -- vacation property and developments
Long-cycle nurture for international buyers, landing pages per property, paid acquisition tuned for high-intent vacation-home searchers.
Featured client -- Destination management and luxury travel
Journey's Costa Rica -- one operating system for a destination management business.
Journey's Costa Rica builds custom multi-day itineraries for international travelers and corporate groups. The team had grown faster than the back office. Sales agents were assembling quotes manually in slide decks, brand voice was fragmented across channels, and marketing campaigns were running on borrowed templates that didn't match the level of the experiences they were selling.
The team now goes from inquiry to on-brand proposal in a fraction of the time it used to take, with consistency across every quote that leaves the office. Marketing and sales work off the same data, and the brand finally looks online like it operates in real life.
Read the full caseTell us about your Manuel Antonio brand.
We reply within one business day. For long-cycle properties we typically open with a 90-day SEO + content roadmap.